For all of you multi-minding women out there and, for all of you marketers who are trying to reach multi-minding women, my new book, Too Busy to Shop: Marketing to Multi-Minding Women is soon to be a reality. The book is due out on March 30 and is being published by Praeger Publishers.
Here's the link to the publisher's online catalog. http://www.greenwood.com/catalog/C35487.aspx
I am still collecting input from women on which marketers are really successful at connecting with them and engaging them in great ways, so please continue to send along your opinions. I'm saving them for the next book!
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2 comments:
Can't wait for the book!!! In the next one, maybe you can talk about the impact of social media with all us busy moms, too. :-)
I am a personal shopper who has personally helped a couple of very busy moms with "concierge" type services from buying groceries to dropping of party stuff at an upcoming party that day. I am located in Pasadena CA and would love to offer my services to busy moms, dads and families. shopforme@ninaifurung.com. Or see: http://www.ninaifurung.com
Thank you.
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